SER is scaling its engagement in the Iberian market and building on its existing customer and partner network with reinforced resources and expertise. Effective immediately, SER customers in the region will be supported by Pablo Morales (Territory Manager), Maribel Poyato (Partner Account Manager) and Ricardo Pelaez (Key Account Manager) in sales operations, business development, partner acquisition and go-to-market strategies for Iberia.

“Customer demand for an AI-powered platform to automate content understanding for business-critical processes across enterprise ecosystems is at an all-time high right now,” says Nabil Ben Abdallah, VP Sales & Managing Director EMEA. “Across Iberia we are experiencing significant growth and interest in our Doxis Intelligent Content Automation solutions. Customers, channel partners and prospects will benefit significantly from Pablo Morales and his team’s 20+ years of experience in the ECM space in the region.”

“As a globally recognized premium vendor, SER goes beyond providing customers ready-to-run solutions: We are fully invested in ensuring the long-term success of their digitalization strategy,” says Morales. He adds, “SER’s role as an ECM leader, our excellent solution portfolio and the high acclaim from market analysts are precisely why customers and partners choose to work with us.”